Milwaukee, WI (PRWEB) April 2, 2009 — Announcing the launch of GirlyLock.com. A company whose mission is to provide tool belts for women professional grade construction gear with the fit and function designed specifically for women gucci belts working in the trade. Their top selling products are construction quality pink tool belts and tool belts for women pink hard hats. Michelle Swamp started GirlyLock out of a basic personal gucci belt need to find products that were durable yet fit a woman’s shape properly and allowed for a tool belts for women little feminine flair. She says, “Just because I work in gucci belts for men a traditionally male field, doesn’t mean I should have to look like a man.” Michelle, who is also gucci mens belts co-owner of CBS Construction, has been working in the trade for 15 years. During that time she has struggled with awkward fitting man sized tool belts, men’s mens gucci belts work boots, and men’s work clothes as women’s versions of sturdy work gear was simply nowhere to be found.
With the rise in popularity of tan belts home tool belts mens leather belts for women make-over and do-it-yourself TV shows, the public is becoming more aware of women in construction and women DIYers. In the past few years gimmicky womens leather belt pink toolbelts and pink handled tools have started popping velcro belts up. The challenge is, these are not professional grade products designed to last through day to day use on the leather belts job. That’s when Michelle decided she was going to tool belt buckle represent the “Pink Collar Worker” (a phrase she has coined for all the females belts silver out there working in construction and other traditional blue collar trades). Michelle states that According to tool belts for women the National Association of Women in Construction (money belt leather NAWIC), out of 10.1 million total people in construction, one million are women. “And,” Michelle says, “Up until now, no one has taken women’s needs for sturdy work gear seriously.” And so GirlyLock, LLC was born.
Michelle took her own on-the-job belts and buckles experience to design and manufacture her own pink tool belts that are sturdy enough to last for years on the job AND fit women of all sizes comfortably. They also come in blue, occidental leather tool belts black, and tan because we are here to represent all women not just those who like pink! GirlyLock hard hats, which meet tool belts for women OSHA regulations and ANSI makita tool belt standards, come in neon pink, aqua blue, navy blue, and jet black. There is also a GirlyLock line of work clothing and accessories. Michelle is adding to the GirlyLock line regularly and eventually plans to encompass women’s needs from every angle. Michelle still belts and buckles has her work cut out for her in convincing the male dominated field that there is a need for women’s work gear. But, GirlyLock has already seen some success. Home Depot carried the belts clothing GirlyLock line of tool belts as a Christmas seasonal item and GirlyLock has wide western belts tool belts for women sold thousands of products online all over the world . She is currently pursuing several large home and hardware stores to pick up the GirlyLock patent leather belts line. She encourages all women in the trade and DIYers to contact these novelty belt buckles types of stores and let them know you want gear for women (preferably how to wear a belt GirlyLock brand!).
